Our GUUD Story
We are Optimists. We are Makers. We are Dreamers.
We believe in the Butterfly Effect and know that small actions matter. We feel there is a better way to do retail and a more responsible way to consume goods.
An important part of our business is not only offering sustainable and affordable goods but using a portion of the proceeds to reinvest in organizations committed to addressing the climate crisis whether it is start ups using drone technology to plant seedlings in remote areas or organizations dedicated to fighting misinformation about climate issues happening around the world.
We believe in a retail model that provides high curated products that are sustainable, responsibly sourced, always carbon free and most importantly -affordable.
We use every single product we sell. It's our mission to get the best products on the market into the homes of conscientious consumers around the country.